V Life International was officially launched on January 4, 2018. With "kindness of heart to help ordinary people succeed" as its mission, V Life International primarily distributes nutritious foods from Malaysia and commissions the production of beauty care products in Taiwan. Under the correct guiding principle and strategy of "sharing, serving and helping people join the system," the company achieved sales close to NT$40 million in the first year. V Life International became a member of the TDSA in June 2019 and will collaborate with direct selling operators to achieve sustainable operations and healthy development in the future.
Address: 8F., No. 51, Sec. 1, Minsheng E. Rd., Zhongshan Dist., Taipei City
Herbalife Taiwan set up the Casa Herbalife Program in 2013 to continuously help children in remote villages such as children in the Fu Yuan Elementary School in Hualien and the Shanlin Elementary School in Kaohsiung. Celebrating its 24thanniversary, Herbalife is particularly expanding the scope of its outreach efforts by donating NT$6.6 million to the Andrew Food Bank to provide food boxes to disadvantaged children 3-15 years old, and by addressing the basic nutritional needs for the growth of children with quality foods. Herbalife believes that by shouldering the responsibility to address the needs of others, simple foods can be transformed into extraordinary love.
The 2019 Board of Delegates Meeting of the World Federation of Direct Selling Associations (WFDSA) was conducted in Milan, Italy on May 24. The Taiwan DSA's Chairman of the Board Shirley Chen and Senior Consultant Nadia Ding, as well as delegates of direct selling associations from various countries in the world, attended the magnificent event of this industry to jointly discuss relevant issues such as the continued progress of direct selling, the challenges facing the direct selling industry, and brand positioning of direct selling associations. Thanks to the efforts of the TDSA's directors and supervisors, committees and member companies, the TDSA became a gold status member of WFDSA and was recognized during this world conference.
On July 12, the TDSA will conduct the Double B Camp, a training program for creative thinking about brand power. The Camp will create interactions between brands and brains, and team solidarity will be cemented. Linkage and mutual assistance between the participants will be deepened through puzzle games and team adventures. Meanwhile, mutual exchanges will be accentuated to enhance the experience and learning about brand power and creative thinking. The Camp will also put an emphasis on the TDSA's brand value and team building to enliven the chemistry and ambition among the participants. Therefore, the Public Affairs Committee and the Membership Committee cordially invite all member companies to participate.
The WFDSA conducted the 2019 WFDSA Secretaries Seminar on May 22 and 23 in Milan with the attendance of delegates from direct selling associations in 26 countries. During this two-day seminar, the participants engaged in focused group brainstorming discussing relevant issues such as how to handle negative press reports and exchanged the opportunities and challenges facing various countries. It was hoped that through joint efforts, the positive image of the global direct selling industry can be enhanced to contribute to the stable development of the industry.
To enhance the participation in international affairs involving the domestic direct selling industry and the WFDSA, Chairman of the Board Shirley Chen of the TDSA retained Nadia Ding, the TDSA's senior consultant and the Director of Amway's Corporate Relations Division, to be the TDSA's Secretary General. Nadia will lead the Secretariat's team, including Vice Secretary General Tien-Kang Luo, Vice Secretary General Julie Wu, and Executive Secretary Teresa Cheng, to further promote the TDSA's affairs.
On June 4, 2019, the Ministry of Health and Welfare (MOHW) promulgated the Guidelines for Determining Food Labeling, Promotions or Advertisements Involving Exaggerative, False, Misleading or Therapeutic Elements, which will go into effect on July 1, 2019. Consisting of six articles in total, the guidelines primarily regulate the wordings that are usually permitted in the labeling, promotions or advertisements of cosmetics, or expressions that may be used for corresponding compositions. The guidelines also provide the standards for determining cosmetics labeling, promotions or advertisements which involve falsehoods, exaggerations, or claim therapeutic effects. The guidelines also specifically provide that if cosmetic labeling, promotions or advertisements involve the above determination, the overall presentation of the messages as conveyed should be relied on for general determination.
The Multi-Level Marketing Protection Foundation (MMPF) is established to resolve civil disputes between direct selling companies and their distributors. For example, disputes such as the failure of a direct selling company to distribute commissions to its distributors, the termination of a contract with a distributor of a direct selling company, or the refusal of a direct selling company to handle the sales return requested by distributors can be resolved with the assistance of the MMPF.
As for disputes between a direct selling company and a distributor, e.g., disputes between direct selling companies, between distributors, between direct selling companies or distributors and the consumers, they are not disputes that can be handled by the MMPF. For example, how can disputes concerning a fund-absorbing direct selling company not recorded by the competent authority be resolved? Since the targets of mediation under the law are limited to "direct selling companies which have been recorded by the competent authority," these types of disputes cannot be resolved by the MMPF. The issue in this case, which pertains to a dispute between distributors over line poaching, is not a dispute between a distributor and a direct selling company. Therefore, no application can be made to the MMPF for mediation.
[Excerpted from the Practical Direct Selling Legal Issues]