Mary Kay Taiwan
Founded by Mary Kay Ash in 1963 and headquartered in Dallas, Texas in the U.S., Mary Kay is one of the largest direct selling companies of skincare and cosmetic products in the world with its product lines covering over 200 types of products such as skin-care and cosmetics, nutritional supplements, men'scare products, body care, sunscreens and perfumes. Mary Kay has set up its business presence in over 38 markets in the world with an annual sales revenue in excess of US$4 billion and over 3.5 million independent beauty consultants. With a mission to "enrich women's lives," Mary Kay dedicates itself to creating a "business shared by all women in the world" with unlimited opportunities in terms of income, business development opportunities and personal ambitions. Fortune Magazine has ranked it as one of the top ten companies offering jobs most suitable to women in the U.S. numerous times, and it is the only cosmetic company which has ever been rated as one of the 100 Best Companies to Work For in the U.S.
Address: 13F, No. 319, Section 2, Tunhua South Road, Taipei City
Nu Life International
Founded by Mr. Nasser Khan and Dr. Jawid Khan in 1991,Nu Life strives to help more people realize their dreams by injecting its entrepreneurial spirit of "sincere promotion of health and wealth" in its network marketing efforts.
In recent years, Nu Life International has ventured into the China market. On March 14, 2017, Nu Life Health Food Co.,Ltd. officially obtained China Direct Selling License No. 91 and set up its international headquarters in Zhuhai of Guangdong, China.
Today, Nu Life International has helped hundreds of thousands of people worldwide rekindle their dreams of health and wealth. Through its advanced, quality products and epoch-making bonus system, Nu Life International has promoted the health business and developed a large Internet marketing organization to help secure financial freedom. People are granted a healthy and ideal life through popularized opportunities for health and wealth creation.
Address: Room 916, 9F, No. 237, Fuhsiang South Road, Taipei City
29th Anniversary and Recognition Ceremony of Nefful International
The 29th Anniversary and Recognition Ceremony of Nefful International was conducted in the Taipei International Convention Center on March 10. Hosted by Micky Huang, a well-known host, the event featured live singing by Victor Wong, a popular singer, dances with amazing technical effects, and a special fashion show for Nefful'sproducts. Spectacular effects of the event were simply awe-inspiring.
President Toshiya Kamijo personally presented awards to winners to provide them with the utmost honor and shared his joy with all the business partners amid thunderous applause. This year's theme "Future I Define" conveys Nefful'sadmiration of all the hard-working partners and harnesses the strength to bring dreams into reality. The Nefful's journey to the next episode of wonderful achievements has egun.
Future I define!
DSA's Brand Training Programs Breathe New Life into Direct Selling
In this digital era of explosive information, it is necessary to continuously launch all kinds of creative products to stay on top of the competition. In addition to quality products, brand power is even more critical to loyalty and sales advantages. With the continuous prosperity and infinite business opportunities of the direct selling industry,how can one accommodate the trend of positive word of outh via all kinds of media to further create the vitality of a direct selling brand to secure a win-win-win situation for individuals, enterprises and the industry?
To this end, in March, the Direct Selling Association conducted a training program titled "Highlighting New Brand Power and Creating Brand Vitality." In this program, Rose Hung, Brand Consultant and General Manager of Jet-Go Consulting Group, was invited to serve as the instructor to enhance the brand management knowledge of the members to meet the needs of the direct selling industry. According to Rose Hung, good brand power is developed in different stages. In addition to competitive products, it is even more important to create resonance and accelerate consumer awareness and recognition to
further generate word-of-mouth effects, which naturally contribute to brand power. The program also stimulated the trainees' awareness in the vitality and creativity and unrestrained and infinite possibilities of branding through interactive teaching and practical exercises. In addition,group discussions also enhanced exchanges among the members, helped focus them on DSA's brand positioning and value, and stimulated several amazing and creativethoughts and brand reengineering solutions.
Release of Amendments to the Notice for Nutrition Labeling of Packaged Foods
The Ministry of Health and Welfare released the Notice for Nutrition Labeling of Packaged foods on March 31,2018 to further harmonize the current laws and regulations with international regulations. The highlights of theamendments include: (1) additional requirements concerning manners of horizontal labeling and joint labeling of multiple flavors; (2) additional requirements concerning indications using generic units and symbols generally recognized by the people; (3) additional requirements allowing the use of "about" as an additional notational expression for product servings without a specific weight; and (4) saturated fatty acids may be specified as saturated fats or saturated fatty acids, and trans fats may be specified as trans fats or trans fatty acids. If the nutrition labeling of packaged foods has complied with the Notice for Nutrition Labeling of Packaged Foods,there is no need for further modification. However, if any nutrition labeling fails to comply with the requirements,a fine of NT$30,000 to NT$3,000,000 will be imposed. In case of false labeling, a fine of NT$40,000 to NT$4,000,000 will be imposed.
In case of any problem with products sold by a direct seller, who should be held accountable to the consumers?
Under Article 7 of the Consumer Protection Act, business operators engaging in the design, production or manufacture of goods or the provisions of services shall ensure that the goods or services so provided achieve the safety reasonably expected under the current technical and professional standards. Warn-ings and emergency risk handling methods shall be labeled conspicuously if the goods or services may cause harm to the lives, bodies, health or properties of the consumers. Business operators shall be jointly and severally liable for violation of the foregoing provisions to the extent of causing injury or damage to the consumers or third parties. Article 8, Paragraph 1 of the same law provides: "For injuries and damages caused by goods or services provided, business operators engaging in the distribution thereof and those engaging in the design, production and manufacture of the goods or the provision of services shall be jointly and severally liable." Article 8 includes business operators engaging in the design, production and manufacture of goods or the provision of services in Article 7, business operators engaging in distribution in the same article and those engaging in the importation of goods or services in the scope of joint and several liability so that consumer protection can become more comprehensive and thorough.
If a direct seller and a direct selling company are both business operators, when goods of the direct sell-ing company harm the consumers, the direct seller and the direct selling company will assume joint and several liability pursuant to different provisions due to the different manners in which the goods are ob-tained. Unless the direct seller or direct selling company can prove that the goods achieve the safety rea-sonably expected under the current technical or professional standards, that they are not at fault for the harm, or that the harm is inevitable even though they have used significant caution to prevent the goods or services from causing any harm, they cannot reduce or be released from their liability.
The provisions of Articles 7, 8 and 9 of the Consumer Protection Act expand the scope of the targets con-sumers may approach for damages if they are injured by the goods or services. However, this does not mean that a direct selling company is required to assume joint and several liabilities for all illegal acts of a direct seller in the sale or goods or provision of services. The scope of such joint and several liability is only limited to "injuries or harms arising from goods or services." If a direct seller introduces goods in exaggerative manners to the extent that the consumers are injured due to erroneous use of products, the direct selling company is certainly not required to assume the joint and several liability.
[Excerpt from the Practical Direct Selling Legal Issues]
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